Sentimental Circus 15th Anniversary: First Baby-Themed Items

San-X will release the 37th theme of “Sentimental Circus,” titled “Spica and the Constellation Babies,” starting early February 2025, in celebration of the series’ 15th anniversary. Featuring a dreamy design inspired by the night sky and sparkling stardust, the collection includes trendy items made with tulle fabric, ribbons, and other stylish details. Adorable baby characters representing constellations reminiscent of Shappo and friends are also introduced in this cute and enchanting lineup.

Bathed in the Fading Purple Glow of Starlight — The 15th Anniversary 37th Theme Marks the First Baby-Themed Collection

Celebrating its milestone 15th anniversary, the 37th installment of Sentimental Circus introduces its first-ever baby-themed items, highlighting the adorable gestures and expressions of constellation babies reminiscent of Shappo and friends. The collection’s key color is a delicate, ephemeral purple dyed by starlight, portraying the 10th anniversary story of Spica — “Gathering Lost Stars to Create Constellations” — beautifully illustrated with delicate watercolor touches.

Featured trendy items include:

Smartphone strap with acrylic mascot (3,080 yen)
Cute satin ribbon scrunchie (1,320 yen)
Handle pouch adorned with tulle and ribbons (2,200 yen)
Clear pen pouch for easy visibility (1,650 yen)
Spacious tote bag sprinkled with ribbons (4,950 yen)
Accessory pouch designed like a circus tent (2,750 yen)
Carabiner key charm shaped like Shappo and Spica (1,650 yen)
Plush carrier pouch ideal for fans (2,200 yen)
Fluffy photo key holder (2,200 yen)
Memo pad (385 yen)
Letter set (495 yen)
Sparkling holographic stickers (220 yen)
EnerGel 3-color ballpoint pen (1,100 yen)
Mini plush toys (1,650 yen)
Hanging plush toys (1,980 yen)
Shappo figure with soft flocked texture (3,300 yen)
Crawling-like soft plush toy (2,750 yen)
Set of two constellation baby plushies (4,950 yen)
Super soft mochi plush toy (4,950 yen)

This dreamy lineup blends trendy materials like tulle and satin ribbons with charming constellation baby designs, perfect for collectors and fans of Sentimental Circus celebrating 15 years of whimsical storytelling.