Sumikko Gurashi Yumemiru Shippozu plushies and idol-themed character goods featuring Ajifurai no Shippo, Ebiten, and Ebi Furai with cute accessories and stage sets.
Sumikko Gurashi Yumemiru Shippozu: New Idol Plushies!

Get to know the newest idol-themed plushies and accessories from the Sumikko Gurashi Yumemiru Shippozu series. Meet Ajifurai no Shippo...

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Close-up of the lipstick-style Pompompurin Stamp featuring custom name design, Sanrio characters, and built-in ink for cute, everyday use.
Pompompurin Lipstick Stamp: Cute, Custom and Collectible!

Fall in love with the adorable Pompompurin Stamp that looks like lipstick! This cute, custom name stamp is perfect for...

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Product lineup from the BASIC RILAKKUMA Flower Series featuring soft floral-themed stationery, pouches, and plushies from San-X’s 2025 Rilakkuma collection.
Rilakkuma Flower Series: New Cute Must-Haves for 2025

Discover the charming BASIC RILAKKUMA Flower Series, a calm and cozy collection of new Rilakkuma items for 2025 that brings...

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Afternoon Tea LIVING x Baskin-Robbins Ice Cream Collab is Here—and It's the Sweetest Stationery Drop of the Summer!
Afternoon Tea LIVING x Baskin-Robbins Ice Cream Collab is Here—and It's the Sweetest Stationery Drop of the Summer!

What happens when Afternoon Tea LIVING meets the colorful world of Baskin-Robbins Ice Cream? A limited-edition collection that’s as refreshing...

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Koronya’s “2-Nyaa-niversary” Was a Purr-fect Hit – Here's What You Missed! 🐾✨
Koronya’s “2-Nyaa-niversary” Was a Purr-fect Hit – Here's What You Missed! 🐾✨

The celebration may be over, but the cuteness still lingers! 🧸💖 In July 2025, San-X's beloved kitty Koronya marked a...

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Lipton stationery collection featuring tea-themed letter sets, stickers, and notebooks by Furukawa Paper, inspired by a cozy bear-run forest tea stand.
Lipton x Furukawa's Tea-Themed Stationery Is Here!

A cozy tea party on paper! Discover the charming Lipton stationery collection by Lipton and Furukawa Paper, perfect for journaling,...

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Ninja Ruler jumping across a desk, a fun Japanese stationery toy for kids inspired by snowboard design, perfect for ruler battles and safe school use.
Ninja Ruler: Japan’s Jumping Desk Toy for Kids

Meet the Ninja Ruler, a fun, jumping ruler from Japan inspired by snowboard design! Strong, safe, and perfect for school...

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Colorful Shinagawa railway masking tape featuring real Japanese trains like the Keikyu 1000 and Narita Express, perfect for journaling, decorating, and collecting.
Shinagawa Train Washi Tape: New TAPE STATION Release!

All aboard for cuteness! Discover the new Shinagawa railway masking tape featuring real Japanese trains in fun washi tape form....

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Chiikawa posture plushie sitting on a desk between keyboard and belly, helping improve posture while working or studying with a cute and functional design.
Fix Your Posture with Chiikawa’s Cute Desk Plushies!

Sit up straight with the help of the Chiikawa posture plushie! Discover how these adorable desk buddies improve your posture...

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