UpScrolled is quickly gaining attention as frustrated TikTok users look for alternatives in early 2026.
Following TikTok’s ownership shift to the TikTok USDS Joint Venture, users have reported outages, privacy concerns, and possible changes to content moderation and algorithms. With trust in the platform shaken, many creators and viewers are exploring newer options—most notably, UpScrolled, now one of the top free apps on the iOS App Store.
What Is UpScrolled?
Launched in June 2025 by Issam Hijazi, UpScrolled is a social media platform built around transparency and minimal algorithmic control. The app promotes equal content visibility and claims to avoid bias, shadowbanning, and aggressive recommendation systems.
How It Works
UpScrolled offers two main feeds:
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Following Feed – A fully chronological feed showing posts only from accounts you follow.
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Discover Feed – Highlights popular content based on likes, comments, and reshares—not personalized tracking.
This structure appeals to users who want more control over what they see.
Content Rules and Privacy
While open by design, UpScrolled still moderates content that includes illegal activity, hate speech, harassment, explicit material, or copyright violations. Unlike many platforms, users are notified if content is removed or accounts are restricted.
The app also emphasizes privacy, stating it does not sell user data or use it for targeted advertising—sharing information only when legally required.
Why It’s Trending
UpScrolled has become especially popular among users who feel their content is being limited on mainstream platforms. Early content skews toward news and political discussions, but the app supports a wide range of topics, including tech, sports, music, and travel.
Is It Here to Stay?
Whether UpScrolled becomes a long-term TikTok alternative remains uncertain. But its rapid rise reflects a growing demand for transparency, fairness, and user control in social media.
