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Sumikkogurashi's Cutest New Collection Is Here
When Tiny Favorites Take Over Your Heart (and Your Desk)
If you have been waiting for the perfect reason to refresh your stationery collection, the Sumikkogurashi new collection just gave you the best one yet. San-X officially launched the "Sumikko's Favorites" theme, and it is every bit as magical as we hoped it would be. Whether you are a longtime fan of these cozy little corner-loving characters or you are just discovering them now, this release is one you will not want to scroll past. 🌟
What Makes "Sumikko's Favorites" So Special?
This is not just another cute product drop. The Sumikkogurashi new collection is built around something really heartwarming. San-X gathered all the tiny, beloved little objects that have appeared across past Sumikkogurashi storybooks, movies, and themes, and scattered them across a brand-new design. Every single item in this collection feels like a little trip down memory lane for fans who have followed these characters for years.
The artwork is drawn in a soft, easy style that feels cozy and familiar, like flipping through a scrapbook of your favorite moments. And because the design works so well for everyday use, you can actually bring this collection into your daily life without it feeling too precious to touch. 🎀
Something Totally New This Time
What really makes this Sumikkogurashi new collection stand out is the introduction of brand-new product types. For the first time, fans can get their hands on trendy mascot keychains and semi-3D figure magnets that look almost like tiny sculptures. These are not your average flat sticker or basic keychain. They have dimension and personality, and they are the kind of thing you will want to show off to every friend who visits your desk. ✨
A Look at What Came Out
The lineup from this kawaii stationery collection is honestly impressive. There is something for writers, collectors, bag lovers, and home decorators alike. Here is a quick look at what dropped:
For Your Desk and Study Space 📝
Memo pads, B6 notebooks, secret memos, clear folders, mini index holders, letter sets, stickers, and mini erasers. These are the everyday heroes of any stationery lover's collection, and they all come dressed in the most adorable Sumikko's Favorites print.
For Writing on the Go ✏️
The plushie pen and charm cap are perfect for anyone who likes their writing tools to double as desk decor. Because why use a boring pen when you can use one that makes you smile?
For Carrying Your Things in Style 👜
The collection also includes pen pouches, flat pouches, a regular pouch, a mini wallet, and a tote bag. Functional and cute. That is the dream.
For Your Space and Shelf 🧸
This is where things get really fun. The San-X Sumikkogurashi stationery and plushie collection includes handheld plushies, super squishy munitto plushies, a mochi-mochi cushion, figure magnets, mascot keychains, and a scene mug. Your shelf, your bag, and your morning coffee routine just got a serious upgrade.
Why People Are Loving This Collection
The Sumikkogurashi new collection solves a very real problem for stationery fans and collectors. It can be really hard to find everyday items that are both useful and genuinely joyful to look at. Most functional stationery feels plain. Most cute stationery feels too delicate to actually use.
This collection sits perfectly in between. It is made for real, everyday life while still being the kind of thing you stop and smile at every single time you reach for it. That balance is rare, and that is exactly why fans have been so excited about this Sumikko's Favorites theme since the moment it was announced. 💕
Before You Go, There Is More Cute Stuff Waiting for You
If this collection made your heart happy, you are clearly someone who appreciates the good things in life, and by good things, we mean beautiful stationery and adorable kawaii finds. 🌸
At Stationery Pal, we are always on the lookout for the most exciting releases from beloved Japanese and global stationery brands. Our blog is filled with product spotlights, honest reviews, and collection guides written for people who truly love paper, pens, and everything in between. From charming memo pads to premium writing tools, there is always something fresh and wonderful to discover. Stop by and see what catches your eye. Your next favorite thing might already be there waiting. 💌
The Sumikkogurashi New Collection Is Already Here. Do Not Miss It.
The best collections do not wait around forever. The Sumikkogurashi new collection 2025 has officially landed, and fans are already snapping up their favorites. If you love cute Japanese stationery, cozy character merchandise, or just things that make everyday life a little more joyful, this is the collection that was made for you.
Go find your favorites before they are gone. 🌟
