It’s 1997 all over again—but this time, your pencil case is getting the glow-up it deserves! 💖 Sun-Star Stationery has teamed up with Bandai’s iconic Tamagotchi franchise to bring back the classic cuteness of “Tenshitchi no Tamagotchi” in a brand-new line of retro stationery and desk goodies—launched in late May 2025!
Whether you're a longtime Tamagotchi fan or discovering the ‘90s magic for the first time, this collection is a pixel-perfect dose of nostalgia. 🧡🕹️
What’s the Big Deal About Tamagotchi? 🐤📟
If you weren’t around for the original craze, here's a quick throwback: Tamagotchi burst onto the scene in November 1996, becoming Japan’s ultimate digital pet and the hottest schoolbag accessory of the ‘90s. Girls in high school (and honestly, everyone else too) were OBSESSED. 🏫💞
With tons of versions and colors released since then, Tamagotchi became a global sensation, selling over 98.1 million units worldwide by March 2025 (yep, that’s from Bandai’s official count!). 🌍🎉
And now, that same adorable pixel art and pastel charm is popping up on 13 super-cute stationery and accessory items that are perfect for journaling, studying, scrapbooking—or just showing off your love for retro vibes. 🪩✏️
Here’s What You Can Collect 🎁💌
This nostalgic stationery drop features 13 items (yes, thirteen) with prices ranging from ¥264 to ¥2,860 (tax included)—so there’s something for every budget!
🌟 Windowed Square Memo Pads – For notes that peek through and add flair to your pages
📝 Mini Memos – Pocket-sized and perfect for quick reminders or lunchbox notes
💌 Die-cut Mini Letters – Shaped like Tamagotchi characters, because plain notes are boring
📎 Slim Sticky Notes (Die-cut too!) – Mark your books with pixel-perfect pals
🎨 Masking Tape – Decorate your planner or laptop with tape that screams “1997!”
🪞 Tile Stickers – Glossy, retro, and sooo satisfying to use
🔮 Marble-like “Ohajiki” Stickers – Look like old-school glass game pieces!
🖊️ Ballpoint Pen with Charm Plate – Write in style and clip on some personality
📁 A5 Clear File (3-pack) – Organize your papers with translucent kawaii flair
🎒 Clear Pouch – See-through and perfect for pens, charms, or candy
🪡 Drawstring Bag with Window – Let your stationery peek out cutely
🧵 Quilted Pouch – Soft, squishy, and great for cosmetics or tech stuff
🧳 Quilted Vanity Case – Retro makeup vibes? Yes please!
Whether you’re into scrapbooking, school supplies, planner decorating, or just hoarding cute things (guilty! 🙋), this collection brings back all the Tamagotchi charm in the most delightful way.
Retro Is the New Cool 🎀👾
This stationery line isn’t just cute—it’s part of the huge Heisei retro trend sweeping through Japan and beyond. Think flip phones, pixel art, and pastel plastic everything. It’s a cozy flashback for older fans and a fresh aesthetic for the younger crowd. 💅📼
The Tenshitchi no Tamagotchi series stands out with its angelic design, dreamy colors, and sweet vintage feel. Each item looks like it came straight out of a ‘90s Japanese schoolgirl’s pencil case—and we are so here for it. 💗
Article: https://www.buntobi.com/articles/entry/news/020883/
