Obon Tama Envelopes 2025: Cute Summer Gifts from Japan
Looking for a fun way to share summer joy with your loved ones? The new Obon Tama envelopes from Maruai are here, and they’re cuter and more creative than ever before! Released on April 28, 2025, these charming little envelopes are perfect for the Obon holiday, summer vacation gift-giving, or just brightening someone’s day. With 16 fresh designs full of color, character, and culture, they’ve already become a seasonal favorite.
Whether you're a stationery fan, a thoughtful gift-giver, or someone who just loves kawaii Japanese designs, this collection is made to make you smile 😊.
What Are Obon Tama Envelopes?
Obon Tama envelopes are small, beautifully designed paper envelopes used to give money, gifts, or kind notes during the Obon holiday in Japan. They’re just like the envelopes used at New Year’s (called Otoshidama), but for summer!
The idea started back in 2010, when Japanese brand Maruai created a fun way for families to share love and appreciation during summer homecomings. Since then, Obon Tama has grown into a heartwarming tradition, and many families now look forward to gifting these envelopes when they visit each other over the summer.
These aren’t just regular envelopes, they turn every little gift into something special.
What Makes the 2025 Obon Tama Collection So Special?
This year’s Maruai stationery 2025 release features four charming series with a total of 16 summer-themed envelope designs, perfect for kids, grandparents, and everyone in between.
🐚 Window Pochi Bukuro Series
Peek through the playful window cutouts to see fun illustrations like shells and whales. These envelopes add a little surprise and feel like a tiny present even before you open them.
🐻 Polar Bear Design Series
Adorable animals like polar bears and penguins fill this set with cuddly cuteness. These are perfect for kids or anyone who loves animal-themed gifts.
🎨 Watercolor Japanese Style Series
Want something more elegant? These envelopes use soft watercolor designs inspired by traditional Japanese art. A perfect choice for older family members or formal gift-giving.
🦊 Animal Friends Series
From smiling foxes to friendly frogs, this series is full of fun characters. Each one tells a little story and adds a cheerful vibe to any gift.
Why People Love Obon Tama Envelopes
Giving someone a money envelope might sound simple, but when it's this cute, it means so much more. Whether it's a small allowance for the kids, a thank-you gift for grandma, or a summer surprise for your best friend, these envelopes show you care in a thoughtful, beautiful way.
They also solve a common problem: how do you give a simple gift without it feeling plain?
These Obon Tama envelopes turn even a small token into something memorable.
Plus, they’re light, affordable, and easy to keep on hand, perfect for spontaneous summer gifting!
A Growing Summer Tradition in Japan
The Obon holiday is all about going home, visiting ancestors, and spending time with loved ones. As this tradition continues to grow, more people are joining in and sharing gifts using Obon Tama envelopes.
In fact, over 30% of Japanese families now know about and enjoy this summer gifting style, and it's quickly becoming a new seasonal trend for Japanese money envelopes.
From grandparents to little kids, everyone enjoys receiving a pretty envelope with a sweet surprise inside 💖.
Just Before You Go…
If you’re still on the lookout for more adorable stationery and paper goods to brighten your summer, you might want to stop by Stationery Pal. They have loads of cute, creative, and beautifully designed items, perfect for gift-giving, journaling, or even just to collect for fun. Dive into their blog or explore their collection to see what might catch your eye next!
Final Thoughts
The 2025 Obon Tama envelopes by Maruai are more than just paper, they’re tiny packages of joy that help people stay connected during summer. With colorful designs, playful characters, and heartfelt meaning, they bring a little extra magic to every gift.
If you’ve never tried this Japanese summer tradition gift envelope, now’s the time to join the fun. It’s a sweet and simple way to share love, and let someone know you’re thinking of them, one envelope at a time 🌞
